In The Know - Knowland Blog

2016 Los Angeles Group Meeting Trends

Posted by Katherine Leiden

Jan 26, 2017 2:05:00 PM

Group meetings actualizing in LA are growing year over year -- and according toTravelClick’s December 2016 North American Hospitality Review, this trend is predicted to increase in 2017. However, with 6,772 rooms in the LA hotel construction pipeline (the highest in the state), will hotel sales teams be able to book enough group business through traditional methods when set against new competition? Knowland broke down YOY trends in the LA market from 2015 to 2016 to shed light on market segment and subset activity -- and hopefully help hotels better align their 2017 group sales strategies.

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Topics: Hotel Trends, Meetings and Events, Destinations, Groups, Corporate, 2017, Construction pipeline

The hospitality outlook for 2017 and what to do about it

Posted by Katherine Leiden

Dec 29, 2016 8:11:06 AM

2017 has you biting your nails? You’re not alone. Most US hotels fear the forecasted occupancy and ADR for the coming year. Though occupancy looks flat an ADR is less than hopeful, you can still make this year work for you. Create an action plan focused on reassessing your competition, being confident in controlling your own rates, and taking a more proactive approach to booking group business.

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Topics: Hotel Trends, Meetings and Events, Current Events, ADR, revenue, Groups, Occupancy, 2017