Market trends are crucial in helping hospitality leaders identify new hotel sales leads. Hotel sales teams can develop effective short-term and
Insider’s Guide to the 5 Hottest Event Trends of 2024
We’ve come a long way in the past few years with a reboot of live events. Meeting planners are hopeful for more meetings in 2024, with smaller groups
Product Update: Introducing Sub-Market Targeting
Account-Based Selling at the Local Market Level In 2024 and beyond, trends at the neighborhood level present a competitive advantage for sales
Change is Inevitable; Growth is Optional
By Jeff Bzdawka, CEO | Knowland As our teams traveled to industry shows and visited customers throughout the year, many conversations expressed
Navigating 2024’s Hotel Budgeting Season with Confidence
Budgeting is an integral part of any business, and the hotel industry is no exception. Understanding the market, your hotel’s performance, and
The Data-Driven Hotel Sales Team
In the hotel industry, data analytics is a trending topic - and for good reason! A data-driven strategy keeps hotels agile when it comes to revenue
Tradeshow Takeaways: From Las Vegas to Toronto
This week was a busy one for the hospitality industry, with two major events taking place. The AHLA launched its inaugural event The Hospitality Show
When Well-Intended Technology Leads to Broken Experiences
The following article by Jeff Bzdawka, CEO at Knowland, was featured on Hotel Management in April 2023. The latest hype is about
From Struggles to Success: How to Overcome Sales Challenges When Selling Hotel Meeting Space
Selling hotel meeting space can be challenging, especially in today's competitive business environment. From short-staffing to changing customer