In The Know - Knowland Blog

How to Use Local Diversity Efforts in Your Booking Strategy

Posted by Katherine Leiden

Jun 30, 2015 11:00:00 AM

Niche diversity groups are increasingly populating the meetings scene to better represent the interests of new, unique groups of minority persons distinguished by race, gender, religion, and sexual orientation. Associations Now says the expansion of these diverse groups have made D&I (diversity and inclusion) a top strategy for CVBs in order to boost the diversity of their communities and welcome a range of travelers.

Read More

Topics: Hotel Trends, Insight, Meetings and Events, Minorities, Associations, CVB, Diversity, Inclusion