In The Know - Knowland Blog

How to Create an SMMP Game Plan

Posted by Katherine Leiden

Dec 6, 2016 10:01:00 AM

 
Strategic Meetings Management Programs (SMMPs) can be stressful, but working with them is a neccesity these days for hotels looking to book corporate group business. Here's how to approach groups using SMMPs to set your team up for success, not stress.
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Topics: SMMP, Training, success, Groups, Corporate

Getting Your Share of Medical Meetings Market Revenue

Posted by Katherine Leiden

Aug 11, 2015 2:00:00 PM

Did you know that healthcare represents roughly one-sixth of the American economy? Meetings, held in hotels and other venues, are a critical part of the implementation of industry standards as well as the education and training of the industry’s practitioners. For those who pursue meetings and groups from the medical, healthcare, and pharmaceutical market, MeetingsNet’s recent article "New Research Reveals What Matters Most to Medical Meeting Managers" sheds light on these meetings. 

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Topics: SMMP, Third Party Planners, Advanced Researcher Profiles, Training, Insight, Meetings and Events, medical, Pharma, Health Care

Staying on Top of the Swell of Training Meetings

Posted by Katherine Leiden

May 28, 2015 12:19:00 PM

People matter. Organizations are recognizing this and investing more in their employees to make sure they have the information they need to succeed. Luckily for hotels, this means the demand for training meetings is rapidly increasing.

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Topics: Knowland University, Hotel Trends, Training, Insight, Meetings and Events